Case Studies

Sony Pictures Television

eckfactor managed marketing and media relations for Sony Pictures Television in the Australia/New Zealand region for 10 years from 2004, reporting initially to Los Angeles and later Hong Kong and… Read more +

Jeremy Shada

American teenager Jeremy Shada – the voice of Finn the Human in the animated cult television series Adventure Time – visited the Gold Coast and Melbourne in April 2014 for… Read more +

Cesar Millan Live

TV Touring – an Australian company that transforms TV shows into live stadium acts – brought the world’s most famous dog whisperer, Cesar Millan, to Australia on a national tour… Read more +

Oprah's Ultimate Australian Adventure

eckfactor collaborated with Sydney agency momentum2 to manage the media and stakeholder relations for Oprah’s Ultimate Australian Adventure, the biggest tourism promotion and media event held in Australia since the… Read more +

Outpost Project

The Sydney Harbour Federation Trust engaged eckfactor to publicise its inaugural Outpost Project street art festival. Outpost ran in late 2011 and attracted record numbers of 70,000 people travelling by… Read more +

MTV Australia Blogfast

MTV Networks Australia prides itself on doing things differently and with a very popular international brand to protect, we were asked to find a way to get Australian attention for… Read more +

The Weather Channel

eckfactor was engaged by The Weather Channel to increase its media coverage beyond subscription television during severe weather situations for “breaking weather news”.The Weather Channel already had a solid calendar… Read more +


eckfactor was engaged by the arts channel STUDIO to handle the publicity for its launch in April 2010 and the initial program publicity campaign.This original engagement was extended, with eckfactor… Read more +

dmg Radio Australia

eckfactor managed program and corporate publicity for dmg Radio Australia (now Nova Entertainment) over a five-year period from 2006. This involved PR for individual station brands, including Nova 969, national… Read more +