Hotel ICON and Mission Hills Resort

Through a partner agency in Hong Kong, eckfactor worked to secure Australian media coverage for two luxury properties in Hong Kong and Haikou Island, China. Hotel ICON and Mission Hills were seeking to build awareness in the Australian market and position their properties as premier destinations for Australian travellers. 

eckfactor booked top tier Australian travel press for media and secured positive coverage in News Limited’s ESCAPE (2 double page spreads), Fairfax Traveller, a double-page feature in Woman’s Day, plus The Age M Magazine, YOURS and Global Traveller.